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Initially discs rotated at 78 rpm, which provided 4.5 minutes of playing time per side. Under pressure from lazy consumers, who quickly bored of changing their records every five minutes, the Long Player was introduced in 1948. Rotating at 331/3 rpm the long player could cope with up to 30 minutes of music per side. In 1949 the 45 rpm speed was introduced for singles. The next major advance occurred in 1949 with the advent of the stereophonic disc. With two separate channels of sound in the same grove it soon supplanted mono recordings in the fickle audiophiles heart. Nowadays the kids like nothing better than to congregate in a "night club" and listen to a "disk jockey" who has the latest "tunes" which he is "spinning" at 45rpm. Using twin gramophones and a "mixer" a "DJ" can play one record while simultaneously preparing to play the next one. However this requires a lot of concentration and momentary lapses in attention can result in many of the "scratches" heard in modern music. In the picture to the left a modern disk jockey attempts to control both his gramophones at the same time.
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